why i STOPPED selling courses – I ditched the webinar sales funnel (THE Truth)
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We’ve all been tricked into thinking that digital courses are the easiest way for digital creators to make millions. And I thought the same thing! But then I realized that it definitely isn’t for the faint of heart. Making digital courses is HARD, and it takes longer than some bigger creators make it out to be. So this is my story on why I stopped selling courses in my business.
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About Marissa Romero:
I’ve been running a business behind my YouTube Channels for the past 5 years, and have a collective 220,000 subscribers and over 8.5 million views on the platform. I help established Business YouTubers impact & scale more without the burnout, while also working less 😉. My goal is to help growing business owners leverage YouTube not only to create a steady stream of leads, but make it their primary marketing effort that allows scaling to happen seamlessly. Through my signature programs, I breakdown how to make your YouTube channel and business support your dream lifestyle in a way that allows you to create in peace and profit sustainably.
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Marissa, I had been on your first webinar and didn’t buy your course. There were 2 reasons for that. Number 1, your price point. $8,000 was WAY too much money to pay for a course. Not even Amy Porterfield, who’s been course creating for 15 years, sells any course for anywhere near that dollar amount. I enrolled in her Digital Course Academy, because she knows what she’s talking about, as she’s done it many many years. Plus, it has LIFETIME access and the cost was $1,997, broken into up to 12 payments. I jumped on that immediately. I’ve taken many of Amy’s courses before in the past and LOVE her teaching style. She makes it simple and you get results quickly.
Number 2 was that you limited your $8,000 course, to just 6 months. I thought, oh hell no. I’m not doing that. I want lifetime access, especially if I were to pay $8,000.
As one of your potential first customers, those are the exact reasons why I chose not to enroll in your course.
Course !!
Course !!
Course !
this all totally makes sense !