Link building is one of the hardest things to do in SEO, but it’s a necessary evil. If you don’t build links, you’re not going to rank as high as you want. Now, you don’t need the most amount of links, but getting some is helpful, and without any links, it just takes that much longer to get ranking. But there has to be a solution without building links, right? And there is. Today I’m going to teach you how to build links without actually building links.
RESOURCES & LINKS:
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Ubersuggest: https://neilpatel.com/ubersuggest/
CodeCanyon: https://codecanyon.net/
LeadQuizzes: https://www.leadquizzes.com/
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Ubersuggest is a version of Ahrefs, SEMRush, Moz, all for free.
Now, if you look at it, that tool has built thousands and thousands of links. Actually it’s built tens of thousands of links.
And you’re probably wondering, hey how is this possible? It’s because I gave something away for free that’s of value.
In other words, I disrupted the market. Now, with UberSuggest I spent a lot of time and money into it. And you’re probably like Neil, I can’t end up doing this, there’s no way I can spend hundreds and thousands of dollars or millions of dollars creating some tool that my competitors charge for, give it away for free, to build up the links naturally.
And we look at UberSuggest, I didn’t have to try to build any links.
It just naturally happened. And this stuff continually happens, I’m getting the links every single month without doing anything, because everyone’s just like, it’s a great free tool! So, I want to break down how you can replicate that on a budget without spending little to any money.
The first thing you can do is give away a self-assessment tool or discovery tool like a quiz.
Quizzes work, people love them, they link to it all the time. One of my buddies has a quiz that’s on if you’re going to be on the naughty or nice list for Santa.
He gets thousands of links, he doesn’t do anything, it’s a simple quiz.
You can use tools like LeadQuizzes to create these quizzes for you.
The next thing you can do is create infographics.
So there’s already a lot of popular articles on the web, and when there’s a popular article on the web, people are much more likely to link to it, because they already like it, it has shares, it has social proof, it’s already amazing.
So, when someone else published an article talked about ten ways to boost your search engine rankings, I can turn that into an infographic through Infogram or Canva, and publish that on my site, and let everyone know who linked to the original article.
Because if someone linked to the original article, why wouldn’t they link to a visual version of it that makes it easier on their readers?
The next thing you can do is build a product like UberSuggest without building it.
So there’s a site called codecanyon.net. And what CodeCanyon does is list all these scripts that you can pay a one-time really affordable fee like five dollars, ten, fifteen dollars, to get these tools that you can integrate on your site with very little to no coding experience.
That’s how I started out. See, I didn’t learn this process by first creating UberSuggest.
Back in the day, I bought an SEO script that helped people analyze their site and I paid less than a hundred bucks for the script, I put it on, that was the most popular visited page on my site.
Because people we’re like ‘oh wow, this script teaches me how to improve my SEO.’
All from a simple, free, technically not free, but a really affordable base script. And you don’t have to just look at CodeCanyon, you can google scripts for anything.
SEO, mortgage calculator. Any industry, weight loss calculator. Every single industry has different scripts, that’s a great way to get that link juice flowing, because people will naturally link to stuff that solves their problems.
They don’t have to read. Few buttons, it gives them the solution right then and there.
And last but not least, you got to promote.
Even if you’re not trying to build links, that’s okay. But promote. Every time I release a new feature, I try to push it on Product Hunt.
I try to share it on Twitter. I try to share it on Facebook. I try to tell people on Instagram. I’ll create videos on it. I’ll go live. Do whatever you can to promote.
If you have to tell people, knock on doors, email them, do whatever it takes. Because when you create that noise, you’ll get more users, you’ll get that word-of-mouth effect, and then people really start linking to you without you doing much.
► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/
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Have you ever acquired any backlinks without having to email anyone, or even try acquiring backlinks? Tell me in the comments.
I'm not getting back links for my website please help me
Hey Neil, I really enjoy your content, have watched a ton of your videos. Sadly, have to report and issues I am having when trying to SEO analize my blog with ubersuggest – it keeps getting stuck at like 3% in crawling process and I never get any results back, no matter how long I wait for it to finish. Hope some of your staff can help me out.
Best Regards and keep up the good work!
The mystery of why people give freebies is solved! Freebies serve two things
1. Its the pleasure of giving something to the community.
2. Oh, the link building tool too 🙂
Neil, love your channel. Instead of asking for backlinks, what do you think about exchanging backlinks? quid pro quo style.
One thing that certainly helped with the backlinks for Ubersuggest would have been the thousands of links Ubersuggest already had.
The lesson to take from that is that acquisition as a link-building technique is incredibly powerful when done and marketed well — and it's probably not as expensive as some business owners think.
Another valuable Post. Using your suggestion ion Video, I went to Code Canyon and found some script ideas. But..I am confused as to how to put these on a website give people access to them Don't then have to buy the script themselves to use them?
Hi Neil how are you?
I'm a language translator. You have a lot of fans in Iran and I can post your Persian videos better on YouTube. Automatic translation doesn't mean well. Is it possible to enable subtitle sharing?
thank you.
Hello Neil sir I always follows your tips thanks for Your knowledge
Hello Sir, Does frequently Updating a Page's Meta description and title, decreases Google ranking?
Hey Neil, A quick question. How do you come up with new stuff (video ideas) every single day? Make a vide on that too.
Neil , I really like this video. You recycle your content like a master in his craft
Powerful way to generate links on autopilot. Thanks Neil 👍. I just did that santa quiz… and I’m on Santa’s naughty list lol.
Yeah a few of my informative images like infographics got backlinks. I never got any by writing to anyone..got without trying always. But they are average or low quality links. Now im writing to ppl as i need good quality links n i have just a few.
Neil thanks for this amazing info. U rock as always..im just focusing on what u tell..and it works ☺
Thanks Neil
Thank you Neil. You are the boss.
Your Purely amazing Neil. so much Value. one day I might even afford to buy some digital help:) I do gave one question that I am keen to get an authoritative view on regarding building backlinks. Yours would probably be the best. And I don't want to do too much if the following will end up hurting my efforts….
So I have been keeping a close eye on the like of ezinearticles and notice the have lost their high spam score. What do you think regarding publishing articles there again for backlinks only. I have written a couple of blurbs there around my niche lately. Have found a couple of sites publish it, but without my resource box. one who did include it:) It took google a while to index my article but they did with a little push and now rank it above the folks who did.
Please let me know your thoughts. Is it worth it, will it hurt? could it be back from the brink?
Cheers Friend
Rob
Awesome! Thanks.
I learned something new from this video. Thanks for sharing!
Code canyon! Got it!
Hi Neil. Thank you! Another amazing video. I love your videos because they’re short, sweet, and always pack a punch. I love the Tips method you use.
These are excellent tips for marketers who don’t have time to do traditional link-building where they have to send out hundreds of personalized emails. My question is whether you believe the “build a tool” tip can work for any market or niche. (For example, I’m in the skincare space).
In any event, thanks for sharing these tips. And, yes, you TOTALLY disrupted the market with Ubersuggest. I’ve been using Ubersuggest for years, even before you acquired it. But it’s way better now than it ever was. Thank you for sharing.
Take care. Shana (pronounced like “Donna”)
🤴🏽 Patel always helping his subjects!
Thank u so much guru learned a lot to u. Now m working successfully as digital marketer thank u Neil sir.
Hey Neil,
Excellent tips. Your masterclass helped me to boost about 25% traffic. Though the conversions are not there yet.
Thanks a lot 😍
-Promothash Boruah
Thank you!
That's all true and it works. Maybe, I will sooner start creating personal development related quizzes.
Next video please:How to suceed on youtube?
It's a great video sir… Really loved it!
Hi Neil…you are my teacher I have learned so much things from you..I told you before that my digital marketer teacher told to watch your videos so that I can learn more and more…I m very simple person my mind is not as sharp as yours…I m doing so much hardwork for my YouTube and just created my own website but I m not getting good results..right now I m going through very difficult time and unable to spend money to promote my youtube or website traffic….what should I do? Pls give me the best advice for my YouTube and website…my blog and YouTube is about makeup and beauty…really greatful if you could help me….
Neil I love your stuff…. it just really inspired me. K just realized I wasn't even subscribed 🤣🤣
Love your videos Neil Patel! Helps a lot!
Tip #3 was PURE GOLD!!! Awesome Neil!!
love your videos, you are just bookmark to return and get some inspiration.
Thanks Neil, excellent value info, cheers buddy