This is your complete Google ads (adwords) guide and tutorial updated for 2020. Follow these 5 simple steps to craft highly targeted buyer campaigns. Quickly eliminate wasted as spend and focus in on the keywords and ads that will bring you the most customers.
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Recommended Videos:
UTM Tracking The Right Way: https://youtu.be/JV1H44IQxDU
Google Keyword Planner: https://youtu.be/owjgj5TC_Uw
Simple Google Ads Conversion Tracking: https://youtu.be/UwNuZ8V_7cQ
Google Ads Tutorial 2021: Complete Guide Playlist:
https://www.youtube.com/playlist?list=PLCTo1pVEZ5ULQfHMx_Mqr0UT4d–67OJH
Google Ads Campaigns: Advanced Guides To Scale Playlist:
https://www.youtube.com/playlist?list=PLCTo1pVEZ5UJCDA26x2Wd4d2wTLl7xbW4
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Table of Contents:
0:00 – Intro
0:13 – Campaign Structure
0:42 – Account Build
11:43 – Keyword Targeting
17:32 – Message Craft
23:28 – Experiment Cycle
25:41 – Outro
Google Ads Tutorial 2020 (Click-by-Click Campaign Template)
Setting up a google ads campaign shouldn’t be that hard. In this updated Google Ads tutorial 2020, we’re going to show you how to put together your first profitable ppc advertising campaign using google search ad.
Through Google Ads, you can reach new customers and grow your business. This google ads tutorial 2020 is designed to get you up to speed quickly, so you can create successful ads and turn your advertising investment into revenue.
Google Ads or Google AdWords, is Google’s advertising system in which advertisers bid on certain keywords in order for their clickable ads to appear in Google’s search results. With google ads, you can boost your website traffic, receive more phone calls, and increase your in-store visits.
In this google ads tutorial, you’ll discover what Google Ads is and what you need to know to begin advertising on Google. We will teach you a quick method you can use to easily come up with great keywords.
We will also show you in this video a click-by-click google adwords campaign template. This template is a good digital marketing strategy if you’re looking to generate leads for your services-based business; or you’re an ecommerce-based business selling physical products online. So, if you’re one of these two camps, or even a startup, then this google adwords tutorial for beginners is for you.
Setting up your Google Ads account is the first step in how to setup google ads campaign video. If you don’t have one, all you have to do is go to ads.google.com then you can create your own account from there. It’s important to note that you use a Gmail address that you want to manage your Google account with.
It is essential for you to know how to set up google ads campaigns if you want to do search engine marketing, display advertising, and video advertising on Google’s network.
In this google adwords tutorial, we will also be teaching you the 5 simple steps to craft highly targeted buyer campaigns: Campaign Structure, Account Build, Keyword Targeting, Message Craft, and Experiment Cycle.
Be sure to keep watching our other google adwords tutorial just like this one and always be looking for ways to make changes in your account to test – optimize google ads campaigns! This will help ensure that you are successful with your online advertising campaign. Start making your own pay per click advertising with Google search Ads.
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Comment below with your Google Ads questions!
Thanks again Sir for your best tutorial on how we search keywords planner.
By far the best I've found so far! Thanks so much. One quick question! Before I watched your video, I nearly til the end followed the google ads first-time steps; when Google found some keywords based on what I wrote as my service, the estimated click/day was just 1 to 4 (I tried with different keywords). It just seems such a bad number… Could you share your expert opinions?
i cant view expert mode in my android 😔
Thanks very helpful
Great stuff again. On a side note, do you think the Google ads course by Google is worth it? Would be a great video subject
Thanks from India
How many keywords should i have in an ad group? Lesser or more better?
How to add Youtube earned subscribers as conversion metric to my discovery ad?
I created multiple campaigns and adgroups for my youtube videos. Each campaign I use different strategy, like different keywords, etc. Now all of them have almost same click rate, but I want to know which campaign brings me more subscribers (every campaign says conversion 0). I tried to setup some conversions for it ), but I stuck at second step (add tag) and don't know how to proceed. Please teach me how i can ad the subscriber conversion thank you <3
Trying this out now! I'm excited to see how it goes!!
great tutorial from you again! can we use google keyword planner to research keywords?
Excellent video but do you have one like this for YouTube ads? I realize some of the concepts would apply but I will probably not run Google ads but am planning on running YT ads. Thanks
Thanks!!! I got 2 questions for you. To optimize the results do you switch off the ads with bad CTR in every 2 weeks? And do you think about making a video about Data Studio or any other reporting tool as well?
Needed this thanks gonna watch a few times
Create
Amazing job, Jason! Detailed as always. Been running Google Ads for awhile for my own YouTube videos in the ways you’ve advised before and the ads work great!