Beginner To Expert: Google Ads Keywords Planner Explained

Keywords can make or break your Google Ads campaign. The Keyword Planner is a great tool for researching and finding potential keywords that can be used in your Google Ads campaigns. This video shows you an easy-to-follow tutorial on how to get the most out of the Keyword Planner effectively so you can start seeing better results from your PPC campaigns right away!

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Table of Contents:
0:00 – Intro
1:00 – Seed Keywords
3:14 – Dashboard
5:44 – Keywords
8:16 – Data Analysis
18:36 – Plan
26:50 – Outro

Beginner To Expert: Google Ads Keywords Planner Explained

In this video, I show you how to use Google’s Keyword Planner for free.
Start by typing in a keyword related to your business and see what keywords are most popular for people searching on Google with that word. Next, we’ll go over some of the more advanced features like search volume range and location targeting which will help you find the best keywords to target for your campaign!

The google ads keyword planner can help you find new keywords for your account, forecast performance for those keywords, and then launch your new campaign directly from the tool. If you’re looking for an easy to use free tool to quickly research the potential keywords for your campaigns and ad groups; the google ads keyword planner is for you.

Since this is your complete google keyword planner tutorial step-by-step guide; we’ll start with your seed keywords. This is the perfect way to start your keyword research and insure your looking at only the best buyer keywords. Using filters and a new google keyword planner beta branded terms tool, you can take an overwhelming list of thousands and cut them down pretty quick. The google keyword planner tool will enable you to identify popular keywords that you may want to optimise your webpages for.

Now in this demo we’ll only have ranges of traffic, so if you want exact forecasts and numbers to make full use of the keyword planner in google ads you will need to enter billing details for the account and have an active campaign.

If you’re not already using it, now is the time! With this tool at your disposal, you’ll be able to find specific keywords related to your business or product that will lead your customers directly back to where they can buy from you. Subscribe below and we’ll send you weekly videos with more tips like these on how small businesses can make their marketing plan work harder than ever before by leveraging new tools as well as old school sales techniques.
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