Is Blogging Still Worth it?



There are over 1.94 billion websites on the internet. There are over a billion blogs on the internet. That’s roughly one blog for every seven people in this world. There are over four million blog posts that are being published each and every single day. Today, I’m going to answer the question of is blogging still worth it?

RESOURCES & LINKS:
____________________________________________
How to Get More Traffic by Blogging LESS | 4 (Sneaky) Tips : https://youtu.be/ey1GbXO-Y7M

5 WAYS TO MAKE MONEY BLOGGING : https://youtu.be/_-k9b2UHzM0
____________________________________________

Now, the short answer to this question is no.

The long answer to the question is yes.

Now, don’t just shut off this video and stop blogging if you have a blog.

In the traditional sense, blogging is not worth it, of just creating text-based content, cranking out a ton, and expecting it to do wonders for you.

Here’s what you need to do if you want to still thrive in the blogging world today and in the future.

Number one, don’t just focus on text-based content.

Traditionally, blogs were just text-based content and that’s what people would publish.

And they would just say, here’s my website, here’s a blog post, and that’s it. And that’s great, but you know what? Now, text-based content isn’t everything.

We all use something called a mobile phone. This mobile phone, people are using it to watch videos, listen to podcasts.

So when you’re blogging, don’t just blog text-based content. Create video-based content. Create audio-based content. Publish that on your blog.

Also publish it on other channels as well.

And that’s the second thing that I wanted to get into.

Blogging is no long about just putting content on your site. That content should sit everywhere. You may be wondering, Neil, but Google penalizes for duplicate content.

No, that’s a myth. Google does not penalize for duplicate content.

They’ve stated it publicly, so you don’t have to worry about that.

So take that blog text-based content that you have, also repost it on Facebook.

Also repost it on LinkedIn. You want to put it wherever you can. Heck, I would even create a medium.com account, and repost it on Medium as well.

Take your videos, put it on YouTube, put it on LinkedIn, put it on Facebook, put it on Instagram TV.

Have you noticed wherever you’re watching this video, go to any other social network, look me up, you’ll see the same video.

Why?

Because I post the same content everywhere. Some people use YouTube, some people use Facebook.

People are spread on all these social platforms. I want to capture them everywhere.

The third thing that you need to know is blogging on how it used to be, in which you just create text-based content, you rank, you drive that traffic to a product or service, collect leads, you do well.

Blogging doesn’t work that way anymore.

Blogging is very expensive.

And here’s what I mean. Let’s say you get these rankings. Then Google comes around, they release a Google update. Have you noticed that the people that get hit the most with these updates and don’t rank as high, are the sites that aren’t updating their content?

You got to continually collect emails and push subscribers.

So you can use tools like subscribers.com or Hello Bar or Mailchimp.

Use whatever you want. If you continually get these people to come back to your site, get them to subscribe.

That’ll give you a shot at selling those people over time. If you don’t sell them over time, it won’t do as well for you.

If you expect people to just watch a YouTube video or a Facebook video, and buy from you right away, it’s not going to happen.

That’s why it’s very important to build that audience through email, push when they come to your site, and get them to keep continually come back, so that way you can convert them over time.

If you make those changes and you adapt, blogging is still worth it. If you don’t and you just want to focus on writing a text-based content, never update it, write me-too content, and the same stuff that everyone else is going to write on, you’re not going to do that well.

But when you change to that fresh new perspective, that’s when you’ll notice you’re still going to get a ROI from blogging.

► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/

https://youtu.be/LxlhjyxKlFI

#Blogging #NeilPatel #DigitalMarketing

source

What do you think?

Comments

Leave a Reply
  1. Are you getting results in your business through blogging? If you are, leave a comment below with “yes”. If you’re not, leave a comment below with “no”.

  2. Hey Niel, Thanks for providing such useful tips. Please clarify my query that If I had written an article some couple of years back with title mentioning (Year 2020,2021 or else) , so can I change the title with current year or remove it and can I edit the images or text of that blog. If I do so is it right or it could affect the blog. Please reply ..Thanks

  3. (To the film crew) I'll tell you what's worth it: increase the shutter speed on your camera to get rid of excess motion blur. Afterwards, apply "Simple Choker" found in AE. This will allow you to shrink the matte and get rid of that thin, green line around Neil.

  4. Well said Neil! Most definitely blogging is still worth it, but like you said, you must adapt and change with the times. The old style of blogging is dead, but the new style of blogging is alive and kickin' baby!

  5. Neil Patel you are the man. I subscribed to your channel. I liked this video. I have taken all your advice and working on my blog going live on our channel now.

  6. Thank you so much Neil, ppl like me planning to start a blog receive a lot of help thru ur these videos. 1 question, as an additional revenue stream, how much time blogging takes and what sort of RoI can it generate over what sort of a period of time? do u think blogging can become another revenue stream fr a working professional besides the day job?

  7. Hi Neil, I watched this video a few months ago, and again today. Could you please help me with two questions? I'm using Google Blogger. Does each blog post which contains a url to my website count as a backlink? I'm hearing more about follow and no-follow sites, and if I understand correctly each post to Twitter with my url does nothing to add backlink quanity. Is this correct? I'm in an industry with very few bloggers, so have little to lose. Thanks for sharing your wisdom, Delfino

  8. Do you think blogging as far as an written blog will be necessary today if just starting out? The reason I ask because Instagram and YouTube is so popular now that I feel written blogs are being overshadowed. It seems like everyone rather look at Instagram or YouTube than an blog post. Do you think it’s too late for me to start? I know you can’t tell me what to do. But I would like your insight on it.

  9. Plz give a synopsis of your tips at the end in every video, also if you can plz write the heading of tips, for example TIP 1 "Video based content". This way we can easily stock in mind your valuable nuggets of wisdom. Thanks

  10. Blogging is still a great platform. Definitely very competitive and I believe more people should get into podcasting. However when people think something is dead, that could sometimes be a great opportunity to re-enter and grow your audience

  11. hey Neil,
    i couldn't agree more.. your right.. i speak for myself and alot of people, creating video content can be very uncomfortable but its that uncomfort that will produce growth, so for me im personally going to start creating video content and working with videographers because i want to produce good content for my customers and address different paint points while providing value and entertainment.. yes i enjoy writing but i think video and audio adds more of a personable element which creates a brand.. the more your seen as a brand the more trust you have .. thanks Neil.

    blogging definately does work.. there many bloggers today making great money who do text based only content.. but my niche is music and style, and its best i add more visual content..

Leave a Reply

Your email address will not be published. Required fields are marked *

Loading…

0

The BIG Email Segmentation Myth & The Best Email Marketing Strategy Revealed.

Why Ugly Shoes Will Make You Rich